In today’s racing world, becoming a star takes more than just on-track performance. Just like the high component braking systems and components offered by StopTech, it takes the full package. Part of that package involves creativity and ability to interact with fans on social media.
With that in mind, Speed51.com has teamed up with StopTech to recognize a “Social Star” each month during the 2019 racing season.
In early September, Jonathan Davenport had everyone at Eldora Speedway talking on load-in day upon the No. 49 Dirt Super Late Model hitting the ground ahead of the World 100 weekend. The morning light revealed a special throwback wrap to the “Brewster Baker” car from the 1982 racing comedy film ‘Six Pack’ starring Kenny Rogers. It didn’t take long for the pictures to reach social media, which created a sensation across the racing world.
has an old school paint scheme for @EldoraSpeedway
this weekend, throwing it back to the old Brewster Baker livery from
the movie ‘Six Pack’. (https://t.co/JNKDE1taco)
Speed51Dirt (@Speed51Dirt) September
Soon, in typical Jonathan Davenport fashion, the “Brewster Baker” No. 49 was fast upon hitting the track. It went from setting quick time in hot laps, to winning a prelim feature, to finally winning all the marbles that Saturday night, the third World 100 triumph for “Superman.”
DIRTcar Racing (@DIRTcar_Racing) September
For filling social media with nostalgic wonder and ending the World 100 in Eldora victory lane, Jonathan Davenport has been named the StopTech Social Media Star of the Month for September 2019.
For more information on the great products offered by StopTech, visit www.stoptech.com.
-Story by: Connor Sullivan, Speed51.com Northeast Editor – Twitter: @Connor51CT