If you visit Speed51.com during the next month, we would suggest bring a winter jacket because it’s about to get a little chilly.  On Friday, 51 continued a long-standing tradition by launching an iced-out, blue look for the 49th Annual Snowball Derby at Five Flags Speedway.


Speed51.com is celebrating its 16th year as the official media partner of the Snowball Derby by changing the look of the website for the weeks leading up to the prestigious Super Late Model event


While the weather in Pensacola, Florida is always unknown, the iced-out look will help fans get ready for the big race week on December 1-4.


The iced-out, blue scheme was first launched in 2003 and has been used ever since as a way to get short track racing fans even more excited for the race.


“Everyone knows how big the Snowball Derby is and we have fans all across America and in Canada that look forward to us becoming iced-out in the weeks leading up to the prestigious race. This race is a bucket-list event for racing fans and we can’t wait to see them in Pensacola,” said Bob Dillner, Executive Editor of Speed51.com powered by JEGS. “It’s an honor for us to pay tribute to the event and to say thanks to Tim and Pat Bryant and their staff for what they do for short track racing.”


As the exclusive media partner of the 49th Annual Snowball Derby, Speed51.com will have the most in-depth coverage on the web before, during and after the race.


Already this year, the Speed51.com staff has posted nearly 40 Snowball Derby-related stories on the website.  All of those stories, as well as race information, entry lists and more can be found by visiting Schaeffer’s Snowball Central.


During the weeks leading up to, the week of and the week after the Snowball Derby, Speed51.com will see a high volume of traffic due to the demand for news and information.


“There’s no questioning that this is the biggest race of the year for us here at Speed51.com,” said Brandon Paul, Editor of Speed51.com.  “With a staff of over 25 planning to travel to Pensacola, we’re prepared to continue building our product once again this year to help give race fans the coverage that they want.”


Speed51.com’s coverage from Pensacola, Florida will begin on November 19 with a free broadcast of the Snowball Derby Preview.


On Tuesday, November 29, Speed51.com will host the annual Snowball Derby Kickoff Show presented by JRi Shocks at Beef O’Brady’s in Downtown Pensacola.  Fans worldwide will be able to tune into the show for free on Speed51.com that night.


51’s at-track coverage will begin with Trackside Now coverage of Rig Parking & Tech Day on Wednesday, November 30.


From that point on, 51 have the pedal to the floor with Trackside Now coverage each day, unique on-demand videos, photo galleries and more.


For more information on the Snowball Derby please visit snowballderby.com and for additional inquiries for Speed51.com, please email [email protected].


-51 Sports Press Release. Photo credit: Speed51.com

Speed51.com Goes With Iced-Out Look for Snowball Derby