Each year the Snowball Derby cements itself as one of the biggest race weekends of the year. Once again, this December, fans from across the country and beyond will visit Five Flags Speedway to see who will be crowned the winner of the 49th annual Snowball Derby.


For those reasons and more, the Snowball Derby and its surrounding events make for an unbeatable opportunity for a company or organization to advertise their product or message. Companies can easily reach tens of thousands of fans in Pensacola, FL and its surrounding areas on race week, as well as the millions of potential customers reached through other marketing mediums, including social media.


“The Snowball Derby receives such local, regional and national exposure that it makes the race such a great opportunity for companies to get involved and have their products reach the most eyes,” said Tim Bryant, General Manager of Five Flags Speedway. “From local to national companies, business will be hard pressed to find a better way to reach the short track racing marketing than through the Snowball Derby and its surrounding events. The amount of exposure experienced during this time can fit any kind of marketing plan.”


Five Flags Speedway will work with companies to custom-tailor a marketing packages to fit its needs. Options can include prizes for drivers and teams competing in the Snowball Derby, fans attending the week-long event and more. Vendor space for companies or organizations looking to promote their products are also available.


Many local, regional and national companies have already signed on to partner with Five Flags Speedway and the 2016 Snowball Derby event, but there are still opportunities for companies of all sizes to get involved and reach the most passionate fans in all of motorsports.


For more information on marketing packages at the 49th Annual Snowball Derby, call Pat Bryant at 850-944-8400. Ticket information and more on the Snowball Derby can be found on www.snowballderby.com


The 49th Annual Snowball Derby weekend kicks off on Wednesday, November 30 with the Cat Country/WEAR TV3 Green Flag Pit Party and Qualifying Order Draw Down.


Thursday, December 1 will see the Super Late Models take to the track for the first official Snowball Derby practice.  The night will be highlighted by a 30-lap race for the Butler U-Pull-It Bombers and a 50-lap event for the Dock on the Beach Sportsmen division.


The top Snowball Derby starting spots will be set on Friday, December 2 during NASH FM 102.7 Pole Night.  The Faith Chapel Super Stocks and the Modifieds will each run 50-lap features.


The Pro Late Models take center stage on Saturday, December 3 for the Allen Turner Hyundai Snowflake 100. The 50-lap Last Chance Qualifier for the Snowball Derby and a 50-lap feature for the Beef O’Brady’s Pro Truck division will also run on Saturday night.


Then on Sunday, December 4 the green flag will fly over the the 49th Annual Snowball Derby. The 300-lap race will begin at 2 p.m. CT.


For more information on the 49th Annual Snowball Derby weekend at Five Flags Speedway, visit www.snowballderby.com. All media credential requests and inquiries for the Snowball Derby can be sent to Pat Bryant at [email protected]


51’s “Official News Site” status allows advertisers of 51’s Snowball Derby coverage to be seen by more race fans than any other short track event.  Affordable advertising rates are available now by emailing [email protected]


– 51 Sports / Snowball Derby press release

– Photo credit: Speed51.com

Expand Company Visibility By Partnering With Snowball Derby